Today, DoorDash announced that WNBA star Paige Bueckers will be the first-ever athlete to take on a Creative Director role with the brand. Bueckers’ new, multi-year role starts with the upcoming 2025 - 2026 WNBA season on May 16, with an exclusive shirt that Bueckers designed in partnership with DoorDash and Playa Society.
This co-designed tee celebrates the start of the season and shines a light on the rise and impact of women’s sports. The shirt will be available exclusively on playasociety.com from May 16 at 10 AM ET through May 18, aligning with tip-off weekend for the highly-anticipated season.
"DoorDash has been a fixture throughout my college years and as a pro it’s been no different - I even ordered my late-night post-draft meal on DoorDash," said Bueckers. "I was so excited when the opportunity presented itself to partner with DoorDash and serve as a Creative Director for the upcoming 2025-2026 WNBA season and I can’t wait for everyone to see the tee I worked on to celebrate the start of the W season."
“Paige is a superstar on and off the court because of her ability to bring innovation and community to basketball,” said Renaldo Chapman, VP of Brand and Creative at DoorDash. “At DoorDash, we continue to empower local communities by being the go-to 24/7 life assistant for fans, so working with Paige is a no brainer. We’re excited to approach this partnership through unique collaboration in women’s sports in a way that’s fresh and unexpected for many seasons to come."
This exclusive shirt marks the beginning of a multi-season long collaboration between Bueckers and DoorDash. Future elements of this collaboration include joint efforts to support families experiencing food insecurity, creating additional exclusive fan merch and much more.
